About


Meet the Founders

Co-founders and 20-something adventurers Samantha Eva and Chad Peddle are constantly inspired by the outdoors in their home of Muskoka, Ontario. Surrounded by rolling wooded hills and freshwater lakes, there is no shortage of adventure. The smell of fresh pines, feeling of a light summer breeze and sound of rushing water and howling wolves motivated them to start a clothing line designed for free-spirited adventurers and fellow outdoor lovers across the globe. 

Samantha is a photographer, entrepreneur and online educator that doesn't go many places without her camera. As a previous member of the Canadian Armed Forces, Chad has never been afraid to get his boots dirty and has recently rediscovered his creative passion. Although they both spent their childhoods in the Greater Toronto Area, they quickly fell in love with the Canadian countryside and moved north.

The couple enjoys spending their time hiking, boating and skating across the frozen northern lakes of Ontario. Whether sipping a beer on the dock together, traveling to the islands of the Caribbean, or soaring down a hill on a couple of snowboards, they always have a good time under the sun and stars.


Samantha Eva, co-owner and creative designer
Samantha Eva, co-owner of Shadowshore
Chad Peddle, co-owner and creative designer
Chad Peddle, Co-owner Shadowshore Designs

Fostering a Sense of Community Among Adventurers

Here at Shadowshore, we believe in building a strong community through friendships and shared passions. With so many others that enjoy similar activities in our area, we figured a great way to form connections is over clothing made for energetic people just like us.

Keep on exploring! See you out there,

-- Samantha & Chad